6 Simple Art Marketing Tips

by Becky Joy admin Image
  1. Send out 5 post cards a week to designers, clients, galleries, anyone you want to know about your art. If you make a commitment to send out a few each week, it won’t be an overwhelming job and it doesn’t cost a tremendous amount of money.
  2. USE your mailing list. I know that I’m guilty of letting time pass between emails. As artists we constantly need to get our name in front of those interested in our art.
  3. Write thank you notes to all those that buy your art and ask for referrals.  Also write notes to galleries and shows that sell your paintings.
  4. Network wherever and whenever you can. Go to places and events that your clients would go to. Give demos, volunteer. What can you do to get noticed?
  5. Send press releases out whenever you have shows, news, etc to share. Make an email list, send the press release out with a click. Just be sure to use the bcc.
  6. Donate to charities that will use your name in their promotional materials. Put you best foot forward. Don’t give them an old painting just because it has been around for a long time. Consider making giclees of your best paintings. The idea is to get people interested in your work and that would be your best work.

Related posts:

  1. Holiday Cards for Marketing Your Art
  2. How Do You Choose Titles for Your Art?
  3. Preparing for the Celebration of Fine Art
  4. Market When You Are Plein Air Painting

Talk to Me! You are encouraged to use the comment section to post anything you have to say regarding the topic at hand. Your replys tell me what you are interested in, enabling me to build stronger content for this site. So, who wants to go first?

  • Caroline Marshall April 27, 2013 12:15 pm edit

    My background is in watercolor, but I’m trying acrylics again after many years of doing watercolor. I’m TRYING for a “Becky Joy Sky”…my best decription of what I’d like…I love your skies!! I don’t completly understand “blocking in” plus I’m sure oils blend better than acrylics, but should I let a color dry before adding the next? I’ve tried to read a lot of your postings but I’m still having problems. Bless you for sharing tips!! Any help would be appreciated since I can’t really afford your classes…so wish I could! Thanks, Caroline

    Reply
    • admin April 29, 2013 5:54 pm edit

      Caroline, You can still use acrylics wet-in-wet. There are extenders that will keep the paint wet longer which might help with the blending. You don’t have to let it dry before adding a color. When you add a color on top of wet paint, you have to lay the color down and not mess with it too much. When you keep painting into it, it will start to get muddy.

      Blocking-in is like sewing, you start with a pattern (big shapes) and put them together. Big, simple shapes, then detail towards the end. I hope that helps you Caroline.
      Becky

      Reply

Welcome to my blog where I share notes from my easel, art tips, techniques, interviews and interesting articles on art.

Becky Joy

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