Art Marketing

OPA National Show & Exhibition

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It always seems to take a few days after a show for me to digest the information and all that happened. By then, I feel like you have already seen or heard about it. I will tell you my take and what I did and got out of it. I always find all the shows, [...]

The Second Annual Plein Air Convention

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The day before the official start of the convention, a day was added to have a Basics Course and a forum for Event Organizers. I gave the first presentation of the convention, talking about plein air equipment and supplies. (The next post will be about my presentation).  With mine over, I could sit back and [...]

Celebration of Fine Art

It’s been a week now of working at the Celebration of Fine Art and I’ve gotten a lot of painting done. It’s what you do when you have no computer, no refridgerator and you’re tethered to the easel. It has been a great week visiting with old and    new friends and to see all [...]

How to Handle a Commission

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Wondering how to handle commissions? On my website, BeckyJoy.com, I have a page in which I describe to clients how I handle commissions. The brief steps that I outline for the client are as follows:  Decide on the size of painting that you want. Select what you love. Approving your commission. Contact For further details [...]

6 Simple Art Marketing Tips

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Send out 5 post cards a week to designers, clients, galleries, anyone you want to know about your art. If you make a commitment to send out a few each week, it won’t be an overwhelming job and it doesn’t cost a tremendous amount of money. USE your mailing list. I know that I’m guilty [...]

Preparing for the Celebration of Fine Art

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The Celebration of Fine Art is a 10 week art show that is held in Scottsdale, Arizona, everyday from 10 am to 6 pm with about 100 artists participating. That’s right, it’s open every single day. This year the show is opening on Sat, Jan 12 and ending on Sunday, March 24.  We will be open [...]

Holiday Cards for Marketing Your Art

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I know several artists sell cards to help market their art. Every card that is mailed, someone is receiving information about your art. But, have you thought about giving your image away? One idea to reach more potential clients would be to contact different companies to talk to them about giving one of your images [...]

How Do You Choose Titles for Your Art?

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On facebook I asked the question, “Do you have some great ideas on how to pick titles for your paintings?” I received a tremendous amount of responses. Here are some of those responses? Song titles Bible verses Poetry What the painting says to you Wine (not sure if I was supposed to drink it or [...]

Market When You Are Plein Air Painting

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When I’m out plein air painting, I’m wearing a t-shirt to advertise my website. I used Zazzle to order some t-shirts with an image of one of my paintings and my website printed on them. You could also do this with a baseball cap or an apron. I found when I’m wearing the t’shirt I [...]

Things I’ve Learned About Marketing Prints

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Years ago I decided not to make prints of my work. Most importantly I felt that making and marketing prints would take too much time away from my painting which would mean that I would not improve as much as an artist. I still believe that this is true and for that reason I think [...]